Any business dealing with the public will encounter difficult customers, and dental practices are no different. In fact, a recent survey showed that 15 percent of American physicians said dealing with difficult patients was the most challenging part of their job.
Fortunately, there are a number of conflict resolution and de-escalation techniques that you can use when you experience these patients in your own practice. Keep reading to see how you can best react to these situations and resolve any conflict with ease and empathy.
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Try to Understand
There can be a number of reasons that patients are more agitated than usual, from language barriers and prior experience to illness and substance misuse. Using effective communication to really hone in on the cause of their frustration will help reassure your patients that you know how best to support them.
You have to realize that you don't know what previous experiences the patient has had. For example they might have had terrible experiences with all of their healthcare providers. That’s why it’s essential to put yourself in their shoes, try to get an understanding of the deeper issue, and see how best you can come to an effective resolution.
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Non-Threatening Body Language
Communication is more than just the words we speak, and we often pick up on visual cues without even knowing. Some reports say that up to 55 percent of communication is body language, with speech only making up 7 percent.
As a dental professional, it’s important that your body doesn’t relay the idea that you’re disinterested, agitated, or carefree. This means that you’ll need to be constantly cognizant of threatening body language like tense shoulders or crossed arms. Instead, face toward the patient, stand up straight, and ensure you’re giving them 100 percent of your attention to show you value working toward a satisfactory resolution.
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Watch Your Tone
Because your tone of voice also plays a key part in communication, it’s important to always remain calm and collected. Raising your voice to match the patients will likely cause further tension and reduce any chances of conflict resolution.
There are some other tones you’ll want to avoid, such as talking too slowly or with a lot of sighs, as this may make the patient feel you’re disinterested in the conversation. On the other hand, speaking too fast may overwhelm the patient more than they already are. If you can find that perfect balance, you’ll keep patients engaged with your process and come to a much quicker resolution.
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Move to a Private Space
A patient might be trying to get help, when the core of the issue is a bit more private. Having a one-on-one conversation away from onlookers might help the patient feel more comfortable talking about what really has them agitated.
It’s important to remember that this is an option you need to offer, but not a requirement. Forcing a patient to do something they don’t want to will only escalate the situation and decrease the chances of an effective resolution.
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Stay Calm
It’s extremely important that any abuse or aggression coming your way isn’t returned. Getting into a shouting match and becoming disrespectful yourself will only worsen the situation. A number of studies have shown that shouting and raising your voice makes effective conflict resolution substantially less likely.
There may come a point where you have to ask the patient to leave, but you’ll still want to stay calm, as the patient may come back and you may need to stay for positive resolutions. Regardless of the outcome, losing your cool when dealing with any patient will only make matters worse.
What Do I Do Once the Conflict Is Resolved?
You’ve come to a reasonable outcome with the patient, so what’s next? There will still be work you can do to help ensure you don’t come across a similar situation with that patient again.
Document Your Confrontation
Situations like this can raise concerns for all parties involved, and there are numerous benefits to documenting your interaction while it’s still fresh in your mind. The patient will likely be back at some point and if you can avoid a consistent issue with a regular, you’ll save yourself and your staff a lot of trouble.
For example, if the patient makes a complaint and you haven’t already given your version of events, it may look unprofessional and false without the interaction documented. Additionally, if another member of staff has an encounter with the patient again, they could potentially look into your explanation for common resolutions and a faster solution. Lastly, if you need to look at removing the patient from your care, you can clearly show a consistent trend toward difficulty and unreasonableness that led you to that decision.
Follow Up
Sometimes you need to follow up and show the patient that something is being done, whether you give them a call or send them an email to reassure them. Patients may feel like they’re not being heard if you can’t prove you’re making a difference for them.
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